Goodbye 2009. Here is another Year-End Special of Chinayouren, the first after a full year of operation. Thanks all for sticking around.

As usual we will start with the popularity of China in the news. This year it is more interesting than ever, because 2010 is a round number, and the early-birds of the China Experts are already chanting the Chinese decade.

As we predicted last time, 2008 was a peak for China related news in the World, and it was going to be difficult to beat that in the short term. Within the general rising trend, 2009 has gone back to reasonable levels of media attention, partly because Xinjiang and the Tiananmen anniversary were no match for Tibet, Sichuan and the Olympics; partly because the US Obamania has stolen the show from the Middle kingdom.

In the first months of the year the crisis did bring some attention to China, but as soon as it became clear that the stimulus package was working and damage was under control, the journalists’ interest waned. Here are the results of my Chinanews-meter, the high precision tracking device I purchased from the Uni of East Anglia:

Occurrences of "China" in LaVanguardia 1881-2009

This year I want to go a bit further, so I add below the statistics from Google Trends for the News references of the term “China”. Note that Google Trends is not more precise than my own original method, because the number of news sources that Google references always grows. To recalibrate the scale we must try neutral words like “when” or “he” and take them as visual zero axis, leaning the whole curve to the right. The result confirms clearly the peak of 08.

Google Trend News for "China" (axis not corrected)

Still, this system is not very accurate, and I would like to find a more reliable way to estimate the impact of China.  I guess the old Chinanews-meter above is as good as I can get for now. As a random mainstream newspaper in Barcelona without any special connection with China, there is no reason why La Vanguardia  shouldn’t replicate roughly the general trend in the West.

Another possible solution (albeit without numbers) is to use the tool “Google Timeline” to compare some occurrences of “China” within particular newspapers. Interestingly, I have seen that the “highbrow” newspapers, such as the NYT or WAPO, tend to have a more stable coverage of China, as they usually have staff dedicated fulltime to this subject:

New York Times occurrences of "China"

Whereas more “lowbrow” papers like USAToday tend to show more the peaks and the valleys, as they follow more closely the trends of popular interest (see the massive peak in 2008 Tibet+Sichuan+Olympics):

USAToday occurrences of "China"

As a temporary conclusion I would say the results from USAToday and similar papers are more significant, because by far that kind of media have the largest number of readers in the World. This confirms again the trend seen in my old Chinanews-meter, and it also confirms the impression of most China bloggers I have spoken to: 2009 was not as hot as 2008.

Your call

I am still not entirely satisfied with these measurements and I am looking to find a better way to estimate “China” and follow it over time. If you have any idea please let me know in comments. Any suggestion welcome.

In the meantime, the bets are open for 2010 predictions, closest guess gets a beer.  Remember there is the Shanghai Expo and the end of the stimulus package, plus the novelty of Obama will be worn out. I go for a safe 4,000 this time (we have to use the Chinanews-meter again as it is the only chart with numbers in it).

In the next part we will see the results of this blog in 09, and I will inflict you with the best of the 2009 collection. While I get that ready, to follow the year end tradition, here’s the green pastures of the Biscay coast:

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UPDATE: This morning I did a “callibrated” Google trend, taking the word “when” as horizontal reference. “The lower curve is the one representing “China”. The results are far from precise, but they do confirm a strong peak in 08 and return to normal in 09:

Occurrences of "when" (up) and "China"(down) in Google Trends News

UPDATE2: I have found out these days one reason why the Chinanews-meter shows such a sharp fall in 2009: in the beginning of the year the popular correspondent of La Vanguardia, Rafael Poch, was demobilised from Beijing. It is very possible that a few hundred of the articles missing in 09  can be explained by his absence.  Of the charts above, probably the general reality of Western media is somewhere between the USAToday and the NYT charts. I am still looking for a way to put numbers to that, any idea would be welcome.

I was tinkering with some statistics last night, considering that strange idea of the Insularity of the Chinese Internet that we’ve been discussing lately. The expression itself is odd, because “internet” and “insularity” form an oxymoron, but you hardly notice these things when you live here. It’s normal routine in the land of socialist market economy.

Whatever we make of the phrase, the fact is that it comes up every time, whether we are speaking of language, media or politics,  all seems to point in that direction.  The pictures below are my attempt to draw a World Map of the Internet to illustrate this insularity, using the data from the site Internet World Stats.

Here is the first idea I had: I got the statistics of all countries with more than 10 Million internet users, that makes 32 in total, from China to Morocco. Then I did an Excel chart where each bubble has an area proportional to the internet users of the country, and crucially, I filled the bubbles with code from the Matrix. Result: the World Map of the Matrix:

The World Map of the Internet Matrix

One interesting thing in the map above is that Asia is already the largest internet area in the World. Amazing—but not really, after all, it has by far the largest population. And this is nothing compared to what is coming: with the growth of India and China the internet is going to be an Asian joint in the next few years. No hit will be really global on the net without them. Up to now, most people on the net were from developed countries, from now on the majority will be from developing ones. The close contact between our societies will have important consequences online and off. That is, supposing we really manage to connect.

But when we speak of the internet, it doesn’t make much sense to look at political boundaries. There is no such a thing as border controls online, what really unites or divides the peoples is culture. An in particular, the most important parameter is language: regardless of your national origin, what defines you as an user is the language you surf in. That is the reason why my browsing habits look more like this blogger’s than like anyone in my country: ESWN and I have completely different backgrounds, but we have in common our surfing languages.

So I looked up the statistics of the 10 most used languages on the internet, from English to Korean. This time I coloured the bubbles with flags, and I placed them roughly on the center of gravity of their community of speakers. The result is the map of Surfing Languages:

The World Map of the Surfing Languages

Still, the map is not great. Many of the speakers in the massive English bubble are actually Indians, Spanish should be both in America and in Europe, and Australia is completely out of the picture. Physical distance has no meaning on the net, even less than political boundaries. It becomes clear that geography is of little use for my purpose, so we might as well dump  Gmaps and stick to the bubbles.

My new diagram looks like this, where all the major internet communities are represented together in a Cloud. We are all interconnected, and the only solid differentiator is language. Two people might share a hobby, like soccer , but they don’t go to the same websites if they surf in different languages. Most of the media and resources on the internet are not translated into other languages, but rather re-written and re-interpreted by native bloggers/journalists, who function as border control among the communities.

Improved World Map of the Internet: the Cloud

One of the things we see on the Cloud is that all the communities are touching each other. But I’m afraid this is not a very precise picture. Normally Russians don’t translate Japanese content, neither do Portuguese translate Arabic. The English language has a crucial role on the internet today, because in most cases it is through English that the rest of the languages communicate: Most content is translated first to English and from there to the other communities. The English bubble, including users from all over the World, is the Center of the Internet.

Another problem with the Cloud is that it shows all the communities equally interconnected, which is not very realistic. Users who speak European languages are much more likely to read English. The Spanish community, for example, includes many Americans who surf English sites as much as their own language. Actually, most of the language bubbles share a significant part of their pixels with the English bubble, so we can represent the Map as a sort of Venn diagram:

Second Iteration: the Venn Diagram Map

We see the new Map is very different from the previous one. Now there is a cluster of Western languages that share a lot of content with English, two more languages that share a bit, Russian and Arabic, and then the three languages that form the core of the Asian internet today: Chinese, Korean and Japanese. And you may have noticed that I have drawn Chinese at a distance from the rest.

For various reasons that we will see, Chinese don’t use Facebook, or Twitter, or Youtube, or MySpace, or eBay. They don’t read Boing Boing or the Huffington post, and they chat in their own QQ chatrooms. They rarely receive the viral emails that we receive, and instead they get others like this one. They have all the things that we have and some more, but they built them in parallel in their separate parcel of the internet.

Whereas the sizes of the bubbles above are based on quantitative data collected by a respected source, the positions are only decided by semi-informed feeling. Any reader could argue that China should not be so far right. There is Hong Kong,  Chinese-Americans, even mainland Chinese who do surf in English. And I will be forced to admit that the Venn Map is flawed, because it fails to show this.

But in such a fast changing World like the Internet, position really means nothing. What holds today may be different tomorrow. What is really significant is the dynamics: which direction is China going, and how will the internet look in 10 years? Everybody agrees that China’s internet community is growing very fast, and that is natural. The worrying part is that it might also be moving away from the rest.

Third iteration: The Dynamic Map

Because in Western countries internet penetration is already very high and India is still lagging behind, in the next 10 years the Chinese internet will become almost as big as all the rest together. If it continues to diverge, it may grow into a parallel network, like a dark side of the moon, a vast, self-sufficient island that the government can cut out at any moment and most people inside it don’t even notice the difference. This defeats the whole idea of the www.

Whatever the real magnitude of the problem, it is clear to most observers that there is a disconnect between China and the rest of the Internet, and there are powerful forces pulling them further apart. Fortunately, there are also forces working to balance this, and the results in the coming years will very much depend on how those factors play against each other. Here is how my new map looks now:

The Forces of the Internet

As we saw before in this blog,  some of the main factors that keep China separate from the World are the following, shown in red in the chart:

• Linguistic, as we saw in this post, where we proved that Chinese language is beautiful and unique in many ways, but it makes it very difficult for Chinese and foreigners to connect.
• Cultural, in the broad sense of the word, meaning that the communities have so different views and values that they cannot understand each other. This includes the problems with the Media.
• Political, the deliberate actions of the CCP in  multiple forms, including Nannies, the Great Firewall of China (GFW) and directly arresting people, as we saw here.

And in green the main factors that go in the opposite direction. Here they are in detail, for the optimists to rejoice:

• The growing number of bridge bloggers and other internet uses that work to connect the two communities. These include not only the English language Chinablogs, but mainly Chinese people who translate foreign media and other content on the Chinese internet. From this humble blog I also did my bit against the GFW.
• The post 90s and 80s generations that already dominate the Chinese internet. Their personal tastes in arts, music or cinema will probably be more international, and push them to connect with the World. This point is object of debate though, and some Westerners are very skeptical of the post 80s.
• Business is one of most important factors that link China to the World. Since the construction of the EU, it is no secret that commerce can achieve the most ambitious goals in World Peace, so whatever your take is on those business minded Chinese, they are probably the main force that is still keeping the Chinese Island connected and holding the World Wide Web together.

What do you think? 你有什么想法？

Do you think I am exaggerating? Or is the problem even worse than this? Any factor I missed in the Internet Maps? Internet friends: you are the pixels inside the coloured bubbles, you know all about this World because it is your home: comment and help me improve my Map!

你觉得这很夸张吗？还是认为问题写得还不够严重？你知道我在互联网地图里忽略了哪些元素吗？网友们：你们是小圈里面的像素，那里就是你们家，帮助我改进我的地图！  U5KMU63NGPP2

I have a bunch of friends back in Spain who are always quick to send me the juiciest China news coming up over there, and to supervise that I’m fulfilling my duties as a bridge blogger.

This time I have received a couple of links from Spanish newspapers El Pais and El Mundo where there is evidence of at least two different Chinese industries that continue their cheerful expansion to the West in spite of the World Crisis: These are the industries of Shady Barber Shops and Mahjong Gambling Dens. Fourteen of them have been closed down in a recent police raid in Barcelona.

These are the two articles, one very recent, one from last year:

In recent months local residents of the districts of Eixample, Sants-Montjuïc, Gràcia, Horta-Guinardó and Sant Martí, had brought to the police their suspicions that many hairdressers opened recently by Chinese citizens were something more than to cut and dye hair.

Yes, how perspicacious. I never knew of these things  during the three years I lived in Barcelona. For linguistic reasons I had quite a few friends in the Chinese migrant community over there and I frequented the Chinese areas of the city. As far as I know these FDIs must be very recent.

Anyway, so much for the Chinese hairdressers’ expansion. Although gambling and prostitution are not among the Rights that this blogs stands for,  I can’t help feeling a bit sorry for those Chinese that see their  business seized by the police. Something must have gone wrong with their otherwise perfectly profitable business model. Perhaps they didn’t remember to “glocalize instead of globalize”. Perhaps the local police superintendent is not keen on Asian chicks, or maybe they chose the wrong hand to oil. Who knows.

The New Iceland?

Since we are at it, and on a completely different subject, check out below this scary chart of Spanish unemployment that newspaper El Correo published this week. Two little thoughts:

First, I am seriously afraid that Spain is going to turn into the next Iceland. The growth of these last years was so based on the real estate bubble that troubles could be smelled all the way from China. Am I going to turn into a poor immigrant in Shanghai working my ass off to send money back to homecountry? It would be an interesting role reversal, after all the Chinese I met doing exactly that in Barcelona. Oh well, it was  inevitable at some point, I guess, I just never imagined it could come so soon.

Second, as an engineer I note again how numbers and charts are powerful tools of manipulation. The chart below  goes so high on the Y axis that it almost needs logarithmic scales to fit in the paper. A mere problem of the units chosen, of course… or of the number of copies the newspaper wishes to sell.

Inversely, it would be very easy to make this graph look flatter with a more harmonious  objective in mind… CCTV, take note, you might consider hiring a specialist like me to re-engineer your charts and numbers for harmonious results. But then, what do they care, they simply would not publish the negative charts.

(yes, it is CCTVbashing week this week)