Google: Don’t Make that Mistake
Tuesday, January 19th, 2010
Looking back to what I wrote last week I realize that, in my effort to keep a cool head and analyze the events, I forgot to say a very important thing: I Respect Google. I have never had any doubt of the non-business nature of their decision, and, in spite of our poll’s results, I am convinced it was based on the personal, ethical and political convictions of the company’s leaders.
I do not like the way it has been done, but it sure takes some guts for a CEO to defy the World order, whatever the company’s IPO said. My own site has been victim of censorship, and I was quick to blame Google when they helped censor initiatives like Charter 08, so it is only fair that I praise them now. Search Engine Manipulation (SEM) is the worst kind of censorship, because it leads the user to believe that the information contained in search results is a fair sample of the World’s views. It was very difficult for Google to justify that behaviour, and it is good news that they stop being part of it. Bravo.
And yet, there are important reasons why Google has been putting up with the Chinese system for 4 years, and as far as I can see, all of those reasons are still there today. By leaving China on a whim, Google sends the message that all that work was just a big mistake. Worse still, by slamming the door on the way out, Google creates trouble for itself, for the Chinese netizens, and for the World internet community.
By any standard, Google’s statement last week is a disaster. It has all the sins that a company announcement can have, not only from the PR perspective, but also from plain common sense. It is insultingly self-righteous, it fails to provide a clear reason for the decision, and it does not offer evidence for any of the accusations. Worse still, it sends an ultimatum to the government of China, revealing a thirst of political power that is very disturbing in a corporation.
The primary colors in Google’s logo and its simple slogan “don’t be evil” suggest a world of fairy tales where Good and Evil are clearly defined, and one can live following the Google path, righteously pointing out to others that they are in the wrong. Life is unfortunately more complex, and only very simple people can believe that God is always on their side.
Intentions and Nature of Google
I liked yesterday’s article by Rebecca Mackinnon because it rejected the idiotic debate about the purity of motive of Google’s leaders. On the other hand, I found it a bit too optimistic regarding the role of Google and the World internet community today.
Google is no more or less evil than most corporations. The difference is it has a developed a unique business model that requires large amounts of trust and goodwill, and it has done a great job of promoting it up to now. To the point that in the online community, it has managed to reverse the classic roles, turning the radical hacktivists into CEO-huggers. Click to continue »















