Look what I found in my letterbox today. An advert for the "Toothy Rabbit’s Children’s EQ Camp!"

Those of you who are patient enough to stick to this blog might remember the last post I did about the popularity of self-help/business books in China, and in particular those related to Emotional Intelligence (EQ). Not surprising at all, we said, in a society where the education system is ruthless, that the alternative concept of R.Goleman’s EQ is welcome by millions of Chinese with almost religious faith.

But somehow, I think they got it all wrong.

The program in the camp includes courses on leadership,controlling emotions,competitiveness, determination and social networking, among other scary items. The minimum age to access the camp is 3 years old, and the booklet is not exactly describing games, but rather hardcore EQ training from the start. It looks pretty successful too, with some 10 centers already open in China, as you can see in the map below.

Little girls learn to lift hands like Hu Jin Tao

Now I don’t mean to be more snarky than is strictly necessary on this blog, and I am afraid I might be looking at this from a very European angle. I am told in the US  as well as in China people believe in these things, and I respect you if you do.

But parents: please let the children play, meet new friends, prowl about the nongtang forming bands of little outlaws, ride the bikes around the compound like nutty Shanghai taxis and come back home every other week with a bruised knee and one tooth in the pocket. That will give them loads of EQ. I did that as a kid, and look where I am now, single handedly running Chinayouren.

And I just can’t wait to get the next pamphlet for a "Wacky Mouse Moving your Cheese Summer Camp for toddlers"